Fred

Privacy Policy

Last updated: 12 October 2026

1. Who we are

Fred (www.fredplatform.ai) is a contact-management and follow-up platform for independent affiliates, who are our users. Fred is operated by Fred UAE, [[TO CONFIRM registered address]], United Arab Emirates [[TO CONFIRM]].

2. Two roles

For affiliates' own account data, we are the controller. For the contacts an affiliate adds, imports or captures, the affiliate is the controller and Fred processes that data on their instructions.

3. Data we collect

Account data: name, email, phone, country, username, sign-in data.
Contact data affiliates add: names, phone numbers, emails, social handles, notes, pipeline step, consent and do-not-disturb records.
Messaging data: WhatsApp, SMS and email messages sent and received through Fred, with delivery status.
WhatsApp Business data, when an affiliate connects their own number through Meta's Embedded Signup: WhatsApp Business Account ID, phone number ID, business display name, and the access token Meta issues. This is used only to send and receive that affiliate's messages.
Call metadata: time, duration, cost. Calls are not recorded.
Payment data is handled by our payment provider. Fred never sees or stores card numbers.
Technical data: IP address, browser, security and anti-bot checks.

4. How we use it

To provide the service, send and receive the messages users ask us to send, enforce consent and opt-outs (STOP), prevent fraud and keep the service secure, give support, and meet legal obligations. We do not sell personal data and do not use WhatsApp message content for advertising or to train AI models.

5. WhatsApp

Messages go through the WhatsApp Business Platform (Meta Platforms). Recipients' opt-out requests are honoured on every channel. We only access a connected WhatsApp Business Account to provide messaging the affiliate starts. The affiliate can disconnect at any time from Settings › Channels, which revokes our access.

We share data only with the service providers that help us run Fred (for example hosting, messaging and payments), under contracts that limit their use of it to providing the service.

We also share data with authorities when the law requires it.

7. International transfers

Data may be processed outside your country, with appropriate safeguards.

8. Retention

We keep data while the account is active. It is deleted or anonymised on request or after account closure, except records we must keep by law, such as consent and billing records. [[TO CONFIRM periods]]

9. Your rights

You can ask to access, export, correct or delete your data, object to processing, or withdraw consent. Email support@fredplatform.ai or follow the data deletion instructions. Contacts of an affiliate can ask either the affiliate or us.

10. Security

Encryption in transit, access controls, row-level security and audit logs.

11. Children

Fred is not for anyone under 18.

12. Changes and contact

We will update this page when the policy changes and change the date above. Questions: support@fredplatform.ai. We reply within 1–2 working days.